Twitter Tests New Audio News Briefings Feature
(Twitter Tests ‘Audio News’ Briefings)
SAN FRANCISCO, CA – Twitter is trying something new. The company announced it is testing short audio news updates directly inside the app. This feature is called “Audio News” briefings.
These briefings are exactly that. They are short audio clips. The clips summarize important news stories. Users can listen to them quickly. The briefings appear within the Twitter timeline. Users see a special card. Tapping the card starts the audio. People do not need to leave Twitter to hear the news.
Twitter wants to give users another way to get information. Many people already use Twitter for news. This audio feature offers a hands-free option. It is good for busy people. Users can listen while doing other things. Twitter hopes this keeps people using its app longer.
The company partnered with major news organizations for this test. These partners provide the news content. Twitter handles the audio production. The briefings cover various topics. Politics, business, and technology are included. Other subjects might be added later.
The test is happening now. It is only available to a small group of users. These users are in the United States. Twitter will watch how people use the briefings. The company wants user feedback. It needs to see if people like the feature. This feedback decides if Audio News becomes permanent.
(Twitter Tests ‘Audio News’ Briefings)
Twitter faces competition. Other platforms offer news features. Audio content is getting popular. Twitter sees this as a chance. It wants to be a key place for real-time news. Audio briefings could help with that goal. This move is part of Twitter’s larger plan. The platform wants more original content. It wants users to stay engaged. Audio News is one experiment toward those goals. The test is active. More details are expected soon.
